Patagonia 40y3

Packaging Design, Gourmet Labeling & Digital Catalog

Regional Foods & Artisanal Preserves (Argentina)

Patagonia 40&3 specializes in the artisanal production and distribution of gourmet preserves made from fresh fruits harvested in Argentine Patagonia. At md diseño, we developed the complete packaging architecture for their premium sweet and jam line.

We engineered an elegant graphic system that balances natural authenticity with strong retail visual presence, ensuring brand cohesion across export catalogs and boutique store displays.
Patagonia 40y3
  • Client / Brand: Patagonia 40&3
  • Industry: Gourmet Foods & Regional Delicacies
  • Studio Deliverables:
    – Packaging Design & Tamper-Evident Labeling
    – Technical Compliance (Nutritional Tables & Barcodes)
    – Flavor-based Chromatic Identification System
    – Digital Sales Catalog (Interactive PDF)

Packaging System & Security Seals

Label Design & Tamper-Evident Seals

We developed the full label wrapping system for artisanal jam and fruit preserve jars. The graphic structure features an integrated top safety seal ensuring product integrity at point of sale, paired with high-impact front photography and clean typography.

Diseño Etiqueta Patagonia 40&3
Diseño Etiqueta Patagonia 40&3

Chromatic Hierarchy by Flavor

Flavor-Based Color Identification

We structured a color-coded hierarchy to streamline flavor identification: Forest Berries, Blueberry, Raspberry, Strawberry, Elderberry, and Rosehip. While maintaining the central black-and-white logo mark, each variant adapts its safety band to the distinct hue of the fruit.

Frutos del Bosque Patagonia 40&3
Frambuesa Patagonia 40&3
Arándano Patagonia 40&3
Frutilla Patagonia 40&3
Sauco Patagonia 40&3
Rosa Mosqueta Patagonia 40&3
Frutos del Bosque Patagonia 40&3
Arándano Patagonia 40&3
Frambuesa Patagonia 40&3

Technical Compliance & Digital Catalog

Regulatory Compliance & Wholesale Catalog

We laid out label backs following mandatory food regulations (nutrition facts, manufacturing codes, lot numbers, and expiration dates). Additionally, we produced an interactive PDF sales catalog designed for wholesale distribution and gourmet retail buyers.

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